СLIENT

YEAR OF DEVELOPMENT

2023

KEYWORDS

Brandbook, logo, social media, apparel, pattern, mascot.

DECISION

I created a brandbook for an organization specializing in figure skating with children with RAS. This brandbook embodies their values and mission to support and inspire their target audience. The logo is a symbol of commitment to inclusive figure skating. Inspired by children's imagination and movement on the ice, I designed a unique pattern that is meant to highlight the dynamics and beauty of our classes (one currently used on the organization's website). The Instagram grid is designed to be simple and straightforward so that a person without special skills can easily maintain an account.